
You might have a beautiful product that meets a vital healthcare need - but it will fail if patients can't understand it, don't trust it, or struggle to use it. The same thing will happen to a health tech solution that doesn't fit into clinical workflows. What's the answer? Content and design that are informed by a deep understanding of real patient needs, clinician priorities, and your technology.
It's so frustrating to see a great idea stall, or even fail to get off the ground. The good news is, there are ways to prevent problems before they happen, or get struggling health tech back on track. Context is everything.



A comprehensive assessment of your product's patient-facing features,
identifying communication barriers, health literacy gaps, and opportunities to improve patient engagement.
Detailed audit report with prioritized recommendations.
Companies and organizations launching a new product or service, or aiming to improve adoption.
Custom projects addressing specific patient experience challenges - patient
research studies, content strategy development, regulatory-compliant patient education, or UX writing.
Varies according to the project.
Specific projects or challenges with a timeline.
Retained consulting to support your team with patient
communication challenges, content review, research interpretation, and strategic guidance.
Regular consulting hours, priority access, strategic partnership.
Companies and organizations with continuous patient experience needs.
After 20 years in medical journalism and patient education, I've learned how people process healthcare information in times of stress. I've created patient-facing materials for everyone from new parents with a baby in the NICU, to caregivers easing someone they love through the end of life. I've also had a close look at healthcare systems, and talked to hundreds of professionals about what's working, and what isn't.
My aim is to bring that deep knowledge of traditional patient education to modern digital product design. To get there, I have:
I stay up-to-date through active participation in the Colorado chapter of HIMSS and the digital health section at the Royal Society of Medicine.
I'm not afraid to talk to people! I've interviewed hundreds of patients, doctors, nurses, therapists, scientists, managers, and politicians, gathering their insights for news and feature articles, case studies, and educational content. In addition to commercial PR and marketing experience, my graduate studies have included ethical research methods (including CITI certification), health literacy, and formal healthcare communications theory.
If you're innovating to serve patients, let's talk about your goals and how I can help. Name a time that works for you and we'll go from there.